Michelle Obama’s autobiography is set to become the best-selling memoir in history

CHICAGO, IL - NOVEMBER 13: " Becoming", a book by former first lady Michelle Obama, is displayed at the 57th Street Books bookstore on November 13, 2018 in Chicago, Illinois. In the book, which went on sale today, Obama describes her journey from Chicago's South Side to the White House. (Photo by Scott Olson/Getty Images)

Michelle Obama’s memoir, “Becoming,” could become the best-selling autobiography in history, her German publisher said on Tuesday, showing optimism about the possibility that the next account of her husband’s two presidential terms Barack also be a success.

Memories of the former first lady, for which she received an advance payment of more than $ 60 million from the Penguin Random House division of Bertelsmann, have sold 10 million copies since it came out in November.

That makes it our most remarkable creative success of last year, “Bertelsmann CEO Thomas Rabe said at a press conference in which he reported a 2.8 percent increase in the publisher’s annual revenue, with 183 years of history.

Barack Obama has also signed with Penguin Random House to publish his memoirs of the White House. Bertelsmann expects the book to be published this year, although a date has not yet been set.

However, Penguin Random House, one of Bertelsmann’s eight divisions, reported only a 1.3 percent increase in revenue last year, as best-selling books and the largest audiobook sales helped offset a loss of revenue. readers

Bertelsmann’s interests also include television, music and magazine publishing, exposing him to the influence of Silicon Valley’s technology giants, such as Apple, which announced a new television subscription and news service on Monday.

Rabe, who called Apple TV + “just another streaming platform,” said Bertelsmann’s TV arm, RTL Group, will maintain its plan to increase video-on-demand services, betting on local content to attract viewers. in their European markets.

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